AMB 2018:
The Heart of Metal Working Beats in Stuttgart
German and international metal-cutting experts will meet at AMB in Stuttgart from 18 to 22 September 2018. More than 1,500 exhibitors will present their developments and innovations on a gross 
exhibition area of more than 120,000 square metres. There is also every indication that AMB 2018 will be the spangest AMB ever. "With the new Paul Horn Hall, the special AMB show "Digital Way" and the related Congress, we have created ideal conditions to make AMB 2018 even larger and better," said Ulrich Kromer von Baerle, CEO of Messe Stuttgart.
More Exhibition Space,
More Innovations, More Contacts
In the past all the capacities of the trade fair grounds were exhausted. This won't change either in 2018 despite an increase in the amount of exhibition space. "An additional 15,000 square metres will be available in the new Paul Horn Hall. We will therefore be able to satisfy the demand by exhibitors and also make the event more attractive for visitors by presenting even more products and innovations," added Kromer. The increase in the amount of exhibition space will also optimise the distribution of AMB 2018. The topics in the exhibition areas will be restructured: machining tools and chucking tools will be presented in the L-Bank Forum (Hall 1) and Hall 3. Hall 4 and Oskar Lapp Hall (Hall 6) will focus on lathes and automatic lathes. Hall 5 will feature grinding machines, tool grinding machines and everything relating to them. Alfred Kärcher Hall (Hall 8) will present the innovations in sawing and cutting-off grinding machines, surface technology, marking systems, hardening and heating machines, lubrication and cooling, and safety and environmental engineering. Hall 7, Hall 9 and the new Paul Horn Hall (Hall 10) will round off the exhibition programme with milling machines, metal-removing process machine tools, measuring systems and quality assurance, as well as flexible production cells/systems, 
machining centres, gear cutting machines and drilling machines. Suppliers of control and drive systems, CAD/CAM/CAE and production software will also be found from now on directly at the Entrance East and in Hall 2 at the entrance to the trade fair grounds.
AMB Special Show
"Digital Way" and Congress
During the première of the special show "Digital Way" and the associated two-day Congress, AMB in September will demonstrate ways in which industrial enterprises can increase the potential of digitalisation by means of the latest information technology. The objective is to use AMB, as a platform for providers and users, as orientation which shows how the demands for higher sales and cost savings can be fulfilled, especially through increased employee productivity and greater machine efficiency. Gunnar Mey, Department Director Industry at Messe Stuttgart, clarified: "Companies want to know how Industry 4.0 and digitalisation can be implemented in production. What providers have already successfully carried out projects? What applications or models are available and are relevant to the respective company? We will bring together solution-oriented offers and demand during the special show "Digital Way" at AMB 2018."
Boom phase continuing in 2018
While in autumn in even years manufacturers present their innovations for North America in Chicago and for Asia in Tokyo, AMB in Stuttgart is the most important marketplace for Europe. Every world leader in metal cutting will also again be present at AMB 2018 in Stuttgart while visitors will be able to experience hundreds of machines live in operation. The good news is that the economy couldn't be better. Important sales markets in Europe are currently in a boom phase. Economic experts are predicting that gross domestic product in Germany and the eurozone will rise by 2.2 per cent and 2.3 per cent respectively in 2018. "Exhibitors have confirmed to us that the capacities in industry are currently running at the highest level since 2008. Now would be the right time to make necessary investments. AMB provides a unique platform in this respect since exhibitors present the latest state of the art here and show what is now possible in regard to digitalisation in production," added Gunnar Mey.
Images: R. Eberhard, messekompakt.com, EBERHARD print & medien agentur gmbh
Source: Messe Stuttgart
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